https://techcrunch.com/2020/11/17/macbook-air-m1-review-the-right-apple-silicon-mac-for-most/ > Reviewing hardware is an act of minutia. Occasionally something new or potentially earth-shattering comes along, but on the whole, it’s about chipping away. Documenting small, gradual changes designed to keep product lines fresh and — if you play your cards right — differentiating yourself from the competition. > Apple’s as guilty of this as anyone, of course. That’s just the nature of a 12 to 24-month product cycle. Every refresh can’t be a revolution. Every so often, however, a game-changer comes along — something undeniable that sets the scene for a more profound shift for a product line. The trio of Macs launched at the company’s third major press conference in three months certainly apply.