https://techcrunch.com/2018/10/23/soundcloud-tracks-can-now-be-shared-to-instagram-stories/

Streaming service SoundCloud is making it easier for its users to share music from its service directly to Instagram . The company announced this morning a new feature that allows users to share tracks to Instagram Stories. However, there’s a big caveat here – the tracks are shared as a link that appears within Stories . To actually listen to the track, users have to click the “Play on SoundCloud” link, which then redirects them to the SoundCloud app to begin listening.

This offers a way for fans and artists to promote their music through Instagram’s hugely popular Stories platform, but it’s not quite the same as being able to actually share music via Instagram, as the listening takes place elsewhere.